Online social networks change recruiting landscape for athletes
A very interesting read for sports fans. More and more high school athletes are using services like HighSchoolRecruitment.com and LacrosseRecruits.com to get noticed, and it’s working. Similarly, college coaches are beginning to realize the value and appeal of having a presence on the social web. Pete Carroll is an easy example.
“Every time I get on [Facebook], no matter what time I get on there, somebody is saying, ‘Come be a Tiger,’ ‘Come be a Gamecock,’ ‘Come be a Nittany Lion’ or something,” he said. “They’ve written on my wall or sent me a message. I read all of them, and I mean, it’s just crazy.”
Coaches, colleges and conferences have used social networking sites such as Facebook and Twitter to break the fourth wall with their desired audience, whether that means devoted fans or potential recruits. The same technology provides high school stars a new way to interact and publish their own messages.
Read more at sports.espn.go.com
